High Achievement New York has launched a new Spanish language media campaign, “Diga Que Sí a la Prueba” (Say Yes to the Test.)
The campaign is done in partnership with The Hispanic Federation and Students First New York and will raise awareness about the importance of taking New York State’s Math exams, which begin next week.
The Spanish language campaign includes radio, digital and social media components and will reach families throughout New York City, Westchester, Long Island, and statewide.
The ad campaign will run through May 5th and will include airings on WADO 1280 AM and WQBU 92.7 FM, as well as digital impressions across Univision media’s platforms, Facebook, and High Achievement New York’s social media channels. The radio placements can be heard here and the digital ads are included below. The entire campaign’s ads, both in Spanish and English, can be viewed here.