That is alarming because colo-rectal cancer is entirely preventable if picked up early. News 8 is partnering with UR Medicine to convince our viewers, especially men in their early 50s, to have a colonoscopy. What often prevents patients from going through the test is a lack of understanding. There is a perception that the colonoscopy is uncomfortable and embarrassing, but it is not- and we are going to prove that. On Tuesday February 25th, Kevin Doran is going to have a colonoscopy live during our newscasts to show how easy it is.
For more information on colonoscopy and its importance, click here.
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